Josette Schorr

Josette read Adam’s bio and agrees wholeheartedly that bios in the third person are kinda silly.

 

I enjoyed a 14 year marketing career managing big global brands. I was fortunate enough to work on all aspects of brand strategy and innovation, from birthing new to world brands and products, to breathing life into ones on the decline.

My passion has always been in the creative and strategic parts of my work. My disdain has always been in watching people revert to ‘business as usual’, or said differently, the ‘shoulds’. I thrive on imagining and creating the possibilities.

I decided to make this the central focus of my career.

Beyond my deep understanding of brands, innovation and people, I have been called a master workshop designer and facilitator.

I have a BS and an MBA from the NYU Stern School of Business.

I am a through and through New Yorker, having lived in four out of the five boroughs of New York City. I currently live in Manhattan.

I am crazy about theatre, yoga, and working out with my Ninja Unicorns at MFF, but the force that drives me above all else, is mothering my two daughters, Carlyn and Darah.